BACKSTAGE Event
Ferrari

Esperienza Ferrari Brand Lounge — Istanbul

Brand experience lounge for Esperienza Ferrari. The build turned a plain hall into a branded environment: full-height red wall treatment, prancing horse and wordmark application, a large-format screen wall and modular seating laid out for guest circulation.

Ferrari wordmark and prancing horse applied across the lounge wall
Screen wall and seating arrangement at the Esperienza Ferrari lounge
Guest circulation area inside the Ferrari brand lounge
Branded display shelving in the Esperienza Ferrari space
Lighting and finish detail from the Ferrari lounge build
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